When Seesmic first started out so many Internet years ago it was a video version of Twitter and Facebook. Loic LeMeur believed back then that there would be a market for a video based social network the problem is that it wasn't too long before he realized that wasn't going to be his road to fame and money.
Sure the future was being involved in the social media world somehow just not using video. At that point the first purchase of a Twitter related business happened when Loic snapped up Twhirl. From that point it has been a slow and steady climb up the ranks of Twitter; and social media, clients. Twhirl was rebranded as Seesmic Desktop and the march was started.
With today's announcement of Seesmic's purchase of Ping.fm the once lonely Twitter client is headed to being an all encompassing Social Media client especially once Ping.fm is integrated. As noted by Louis Gray in his post about the purchase Seesmic this is just another move in trying to cover all of Social Media rather than concentrating on just one service.
Today, Seesmic, the well-known microblogging client, which to date has focused on Twitter and Facebook, acquired the service, extending the product's reach. In combination with Seesmic's recent inroads to a native Windows client and an Android application, alongside their Web interface and AIR application, the service looks to become ubiquitous, updating any site from anywhere.