Matt Damon says he is going on strike in an amusing video that the actor hopes will go viral.
Fans of the Academy Award winner will be relieved to know that Damon is not giving up his successful career in acting. Instead, Damon claims he is giving up toilets.
The Los Angeles Times writes that the YouTube video, released Tuesday, features a fake press conference in which Damon announces he will stop using the bathroom until everyone in the world has a access to a clean toilet.
While the video and the actor’s fictional strike is hilarious, the intentions behind it are much more serious. Damon started his “bathroom boycott” to raise awareness for the global water crisis, a cause supported by his Water.org non-profit organization. The three minute clip is the first in a series of videos that the group hopes will become a viral craze.
Matt Damon, who co-founded Water.org in 2009, spoke about the thought behind the video project:
“The concept of experimenting with comedy to generate new levels of awareness and participation in the cause is something we’ve been toying with for a couple of years. If Sarah Silverman and I can generate millions of views on YouTube for something ridiculous, then we should be able to do better for one of the most important and solvable issues of our time.”
According to Yahoo News, the global issue of toilet availability greatly affects clean water sources. Damon explains that toilets, which help keep community waters clean, is a historically life-saving invention. However, the actor claims that even cell phones are more frequently owned than toilets.
You can watch Matt Damon’s mock press conference in the video below: