Guess Jeans has a long history of getting models to go topless for their advertisements, and now they can add Gigi Hadid -- recently named one of Sports Illustrated's 12 Rookies of the year in their annual swimsuit issue -- to that list. Gigi is in good company. Other models to have gone topless in similar Guess Jeans ads include Claudia Schiffer, Alessandra Ambrosio, Kate Upton, and Candice Swanepoel. Ms. Hadid's preview pictures for the campaign were recently posted to Instagram.
"Going on 15 years as a Guess Girl, this may be my favourite campaign yet!"
One of the pictures shows topless Hadid in a pair of floral jeans, which were designed especially for the 19-year-old model by Paul Marciano. Mr. Marciano is Guess Jeans' creative director, reports Perez Hilton. In the second image of the two picture preview, Gigi Hadid is wearing a cream-colored crochet dress and looking as sexy and sultry as ever.
— Fanuendo (@Fanuendo) January 5, 2015
The preview pictures are posted to Hadid's Instagram account and the first one, showing off those floral jeans, includes a caption promising more to come.
"Sneak peek, me n my custom denim! New @GUESS campaign coming out this month..Keep an eye out - so excited for you to see the new images as they're released!"
Gigi also makes a point to thank Paul Marciano in that same caption.
"Thank you @paulmarciano for always supporting me and my career, so much love for you and the whole team."
Celebuzz reported that Gigi also posted another picture of herself in a flattering bikini, this one in response to a similar picture posted by her closest friend, Kendall Jenner, proving that there is rivalry even amongst the closest of friends. Gigi has definitely heated up social media with her latest bikini pictures, taken while she was on vacation in Seychelles, an archipelago in the Indian Ocean. This came after ringing in the new year in Dubai with boyfriend Cody Simpson, Kendall Jenner, and Selena Gomez.
Gigi, whose birth name is Jelena Noura Hadid, has also made several guest appearances on The Real Housewives of Beverly Hills and starred in a film short in 2011, Virgin Eyes, proving that her ambitions may extend beyond modeling.
Fans can see more pictures from the extravagant New Year's Eve celebrations on Gigi Hadid's own Instagram account.
Read more about Gigi Hadid's new year celebrations with boyfriend Cody Simpson in this Inquisitr article.
[Lead image via Vogue]