Fans of Suzanne Collins’ The Hunger Games are going to be busy in the next few years. In November, The Hunger Games: Mockingjay – Part 1 will be released in theaters with Part 2 set to be released only a year later. The movies, however, won’t be the only source of entertainment for the fandom.
Lionsgate Chief Marketing Officer Tim Palen announced that there will be an exhibition for the franchise.
“The Hunger Games: The Exhibition” will tour through major museums and institutions across the U.S. It will include interactive displays as well as props, authentic costumes, and other elements of Panem from The Hunger Games franchise. The exhibits will be paired with local school curricula.
“We’re thrilled to launch this initiative with the US tour of The Hunger Games exhibition, which celebrates the world of The Hunger Games and offers Hunger Games fans an extensive behind-the-scenes look at the movie-making process,” said Palen. “Now that we’ve built a critical mass of intellectual property, we’re committed to extending our brands into exciting new businesses that create opportunities for our fans to engage with our properties at the same time they deliver significant incremental financial benefits to Lionsgate.”
The exhibition will be designed in conjunction with Thinkwell Group, which is one of the leading theme park entertainment companies, and is set to launch just a few months before the worldwide release of The Hunger Games: Mockingjay – Part 2.
Lionsgate has also been in talks to open a Hunger Games theme park.
CEO Jon Feltheimer told the Hollywood Reporter, “we have been approached in two different territories about potential theme park opportunities, which gives you a sense of the cultural impact of this franchise. We are excited about those opportunities and are pursuing them.”
Fans of The Hunger Games know that the story is much darker than any other popular theme-park rating series, such as Harry Potter. How that will play into something like a theme park is yet to be seen.
Palen also announced that Lionsgate has brought Jenefer Brown, a Thinkwell executive, into its operations. Her title, senior vice president of branded attractions, was created specifically for her. They are hoping that she will be able to lead them in the expansion of The Hunger Games franchise.
Brown will be overseeing The Hunger Games: The Exhibition as well as all location-based entertainment opportunities, including the theme park, for the franchise.
It was also announced that Lionsgate will be teaming up with Kabam for a Hunger Games mobile game.