The latest image from the upcoming Carrie remake finds star Chloe Grace Moretz coated in pig’s blood.
Unless you’re just getting into horror movies and literature, chances are you know that the title character in Stephen King’s story gets covered in blood. The folks at Sony Pictures and Screen Gems are using this iconic imagery as the centerpiece for their marketing campaign.
The latest image from Boys Don’t Cry director Kimberly Peirce’s adaptation of King’s classic novel showcases star Chloe Grace Moretz after she’s already been covered with blood. Judging from the look on her face, she’s clearly unhappy about the ordeal.
The official synopsis for the flick reads:
“A reimagining of the classic horror tale about Carrie White, a shy girl outcast by her peers and sheltered by her deeply religious mother (Julianne Moore), who unleashes telekinetic terror on her small town after being pushed too far at her senior prom.”
Although Carrie was originally supposed to arrive in theaters next month, NME reports the film was later pushed back until October. Studio executives didn’t give a reason why they made the shift, though it’s likely they’re interested in picking up some Halloween business.
Last year, the studio launched an interesting viral campaign that encouraged fans to pick up the phone and give Carrie a call. Although the campaign launched in October let you listen in on an unsettling situation, the Christmas version found fans receiving calls from Carrie’s overbearing mother.
The new image can be found below.
In addition to Chloe Grace Moretz and Julianne Moore, Carrie also stars Judy Greer, Portia Doubleday, Alex Russell, Gabriella Wilde, and Ansel Elgort. The reimagining is slated to arrive in theaters on October 18.