The Start Up, is a new movie coming to the BET Network tonight. The Start Up, which was originally named Diggy Simmon MOW, is a 2013 movie starring Daniel Simmons as Blake, Chris Brew as Dot, Stephanie Charles and Sherri, Teyana Taylor as Tae, and Bria L. Murphy as Nis. The original movie is produced by BET Networks/Viacom and Breakdown Productions.
Directed by Salim Akil and written by Kenya Barris, The Start Up, tells the story of a young crew who try to make a name for themselves in the blogging world. The trailer released by BET shows a group of young people who are fascinated by a new blog that is covering the best topics in the entertainment and lifestyle industries. The crew, made up of an incredible group of young hipsters, relish in their newfound fame, as their blog blows up and becomes a mainstay in the blogging industry. But, as the main writer covers more hot topics from stripping to grinding, he learns that blogging can be dangerous when his life is finally threatened.
BET continues to bring its largely African-American viewership some of the best entertainment around. Diggy Simmons, whose real name is Daniel Dwayne Simmons III, is the son of legendary rapper Rev Run of the 1980’s rap group Run DMC. REV Run became a household name after the debut of his MTV reality show entitled Run’s House. As for 20-year old Diggy Simmons, he is a talented singer and actor who continues to make his mark in the field of entertainment. Here is what The Start Up actor says in an interview with VIBE.
“It definitely made people look in my direction. Had it made people just care for it [my music]? Not necessarily, so I’m happy people have taken a liking to it for themselves and just wanted to see what it was. Whether it was, you know, being that they thought it would be good or being skeptical. It never really mattered to me, but you know, I’m happy it could give people a sense of who I was and they could be like ‘We can see what he has to offer.”
Be sure to check out BET’s latest flick tonight at 8 p.m. You can find BET’s official tease below.
“From executive producers Mara Brock Akil, Salim Akil (The Game, Being Mary Jane) and Kenya Barris (Soul Food, Girlfriends) comes a scripted comedy upgrade: The Start Up. Hip hop prince Diggy Simmons makes his scripted series debut as Blake Monroe, founder of TheJetsetters.com, an entertainment and lifestyle blog. The Start Up hones in on what it means to be young, gifted and digital, as Blake and his friends strategize for fame and financing while they navigate the freedoms and pressures of adulthood.”
[Photo courtesy of BET via Facebook]