PacSun Upside Down Flag T-Shirt After Massive Backlash

The PacSun upside down flag T-shirt backlash prompted the retailer to pull the controversial item from its stores. Pacific Sunwear felt the wrath of thousands of irate customers after the American flag was shown in black and white and not red, white, and blue, and was hanging upside down in a sign of distress.

The PacSun flag T-shirt controversy garnered nationwide attention after a photo of the upside down flag shirt went viral during Memorial Day weekend. The photo was taken of a display window display at a Pacific Sunwear store location at the Tanger Outlets in Foley, Alabama.

PacSun will stop selling licensed flag T-shirt. Full statement here: http://t.co/OURJbnDKfU

— PacSun (@PacSun) May 25, 2015

Many of the PacSun upside down American Flag T-shirt social media complaints noted that while the individuals support free speech, they felt the shirt design disrespected fallen veterans.

According to a USA Today report, the PacSun flag T-shirt designed was part of a “collaboration with rapper A$AP Rocky.” The upside down flag T-shirt was pulled from the Alabama Pacific Sunwear store almost immediately after the photo went viral.

PacSun made an announcement after pulling the upside down flag shirt from stores.

“As a retailer grounded in youth culture, PacSun values artistic and creative expression through the brands that we sell in our stores. Out of respect for those who have put their lives on the line for our country, we have decided to stop selling the licensed flag t-shirt and are removing it from our stores and website immediately. We thank the men and women in uniform for their extraordinary service. “

#BoycottPacSun Dear PacSun corporate scum, this is how the American flag is represented on Memorial Day. pic.twitter.com/cWftY6Mou1

— James Woods (@RealJamesWoods) May 26, 2015

PacSun pulls that controversial flag T-shirt http://t.co/O1ZZ9jwjZW pic.twitter.com/oxq0bntTrv

— USA TODAY Life (@usatodaylife) May 26, 2015

PacSun Finds Out What Happens When You Allow A Rapper to Design a T-Shirt http://t.co/YOlZEMtASM

— Federalist Papers (@TheFederalist1) May 26, 2015

PacSun stops selling upside-down flag T-shirt in wake of controversy. http://t.co/ajkY155Iuw #nbc4i pic.twitter.com/gwr2zjAJA5

— nbc4i.com (@nbc4i) May 26, 2015

Wow! @PacSun I see you’re supporting the agitators that live at home with their parents and can’t even afford you? https://t.co/3FVY9e9zJV

— Alysia Stern (@AlysiaStern) May 26, 2015

http://t.co/bSmaUwnjoL Disgusting. #BoycottPacSun

— James Woods (@RealJamesWoods) May 26, 2015

What do you think about the PacSun upside down flag t-shirt controversy?