Fashion Frenzy: Jennifer Lawrence, Hailee Steinfeld, And Gigi Hadid All Part Of New Campaigns For Brands

It’s a big week for celebs in designer fashion and beauty. The Venice Film Festival has brought out a multitude of showstopper looks, while New York Fashion Week also just began and is set to bring some out-there pieces for their heavenly appearances and some for their other-worldly structures. The likes of Rihanna and Kim Kardashian West have already been spotted bringing their fashion A-game to recent events such as Kanye’s Yeezy Season 4 show for Adidas.

To complement all of this chicness, three well-known celebs of both the entertainment and fashion industry have helped launch separate campaigns that are equally creative and enticing — Jennifer Lawrence for Dior, Hailee Steinfeld for American Eagle, and Gigi Hadid for her Tommy Hilfiger collection.

Lawrence absolutely stuns in the latest Dior campaign. As the Daily Mail notes, she is simply a “timeless beauty.” The talent is quite versatile in her roles on the big screen, but it’s clear that Jen is entirely meant for the world of modeling in addition. Lawrence models the latest accessories campaign that features Diorever and the Diroama bags, which were originally launched at the A/W 2016-2017 show.

People shares details about the campaign and Lawrence’s own words about the experience.

“She models the bags wearing fall-ready staples, including off-the-shoulder sweaters, luxe wide-lapel coats and cozy ribbed turtlenecks. In a behind-the-scenes video on Instagram she says that working with the Dior team is always “a really easy and relaxed collaborative process.”

The stunning beauty who has taken the world of modeling and design by storm is Gigi Hadid. Gigi has shot to success over the past two years after being carefully groomed by her model mother Yolanda Foster of The Real Housewives Of Beverly Hills. Hadid is now the face for her own Tommy Hilfiger collection and she is simply adorable in the campaign video that goes along with it.

Before her collaboration collection with the designer becomes available for purchase, looks can be shopped directly off the runway on September 9. Some of the sailor- and military-inspired pieces from the collection make their way into the video promoting the effort. Hadid spoke about her collaboration and the inspiration behind it.

“A lot of our inspiration came from pieces that I’ve worn myself and that I’ve found at vintage stores. We wanted to make special, authentic designs that feel fresh and exciting but also timeless and classic — those are the pieces I am drawn to the most. We kept all of the fabrics and textures really true to our inspiration.”

Next up is Hailee Steinfeld for American Eagle Outfitters. The brand is the go-to for most teens when shopping the back-to-school looks, so naturally Hailee and singer Troye Sivan along with actress Yara Shahidi were the perfect picks for the campaign to get people to the stores. As the publication states, it celebrates “the power and influence of millennials.”

The brand is encouraging young people to remember that they have a voice and to make their messages heard loud and clear by speaking freely. The purpose of the campaign is to remind individuals that freedom of expression is for all, no matter what age, race, nationality, sexual orientation, or religion.

The power of the ad campaign prior to launching specific lines is clearly pertinent to the success of brands’ efforts. It’s obvious that with more abilities on social media and due to technology, the bar has been raised. These ladies all assist in making the fashion industry more than just what we wear. They help to remind that it is an art form, a way of life, and that individuals should just be themselves.

[Photo by Jeff Spicer/Getty Images]

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