Here Lies Steve J…Wait a Minute, Nevermind

Steve Jobs was dead for a short time this week — at least, if you were to believe everything you read on Bloomberg.

The network’s financial wire mistakenly published an obit of Jobs Wednesday, seemingly as it was trying to update the copy for future use. The story, of course, was pulled back moments later — but not before Gawker was able to grab a copy and give it a permanent home.

The 17-page file is a verbose account of Jobs’ life and career, though with nothing you haven’t heard before. The funniest part is Bloomberg’s retraction notice…which makes no mention of the fact that it potentially made thousands of people think a well-known man had died.

“Aug. 27 (Bloomberg) – An incomplete story referencing Apple Inc. was inadvertently published by Bloomberg News at 4:27 p.m. New York time today. The item was never meant for publication and has been retracted.”

This comes, of course, just days after the L.A. Times made a “whoops, wrong button” gaffe of its own, publishing a story saying Obama had picked Clinton as his running mate. The paper also published drafts created in case he picked any of the other likely VP candidates.

We here at The Inquisitr pre-write only our own obituaries to encourage extra care and responsibility in not mistakenly publishing them. Mine, incidentally, rocks.

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