Consumers have heard of flushable wipes, usually marketed towards women who want that “extra clean” feeling after a bowel movement. However, on the Friday, October 16, episode of Shark Tank, it was all about wipes for dudes’ butts — and armpits, faces, and wherever else dudes want to feel clean by using the Dude Wipes. As reported by the Chicago Tribune, Dude Wipes are marketed towards men, and were created by four Chicago-based guys who used to use baby wipes in addition to or instead of toilet paper to get clean.
It’s a theory posited by Empire star Terrence Howard, who once said that a woman who didn’t use baby wipes in addition to regular toilet paper was a deal-breaker for a relationship with him, as reported by Jezebel.
“Toilet paper – and no baby wipes – in the bathroom. If they’re using dry paper, they aren’t washing all of themselves. It’s just unclean. So if I go in a woman’s house and see the toilet paper there, I’ll explain this. And if she doesn’t make the adjustment to baby wipes, I’ll know she’s not completely clean.”
Well, the four Chicago-land friends — Sean Riley, Brian Wilkin, Ryan Meegan, and Jeff Klimkowski — solved that problem for men, with the Dude Wipes that are literally for dudes and pitched as such. With masculine colors on the packaging and a simple design, the Dude Wipes product initially got a no-go answer from Mark Cuban. Cuban admitted that he wouldn’t use the product. Although Barbara Corcoran was turned off by the fact that she stuck her finger straight through the Dude Wipes wipe immediately upon taking it out of the package, not all of the female sharks thought they were a bad idea.