Kate Middleton: ‘She’s Very Normal’ Says Prince George’s Clothing Designer


Amaia Kids has been the go-to children’s line that Kate Middleton has remained loyal towards since the birth of her first child, Prince George. George has stepped out looking just as stylish as his fashionista Duchess mom, and whatever he is outfitted in on whatever the occasion almost certainly sells out in-store, according to one-half of the Amaia Kids design team, Amaia Arrieta.

Kate’s loyalty to the talented designer has allowed Amaia to have numerous opportunities to chat and get to know the Duchess. She has recently opened up to HOLA! Magazine, the sister publication to HELLO!, about just how “normal” Kate Middleton is.

“The first time she came into the shop she was with her mother [Carole Middleton]. It was quite funny because she said, ‘I’ve just had a baby and I’m a little lost. Would you be able to help me?’ Of course we knew who she was! It surprised us to see how normal and natural she was. We helped her like any new mom and I think she liked that because she’s been coming back ever since.”

Upon this first visit, the International Business Times indicates that Middleton purchased a pair of knee-high socks and a navy knit cardigan. The pictures taken of Prince George over his first holiday season show him outfitted in this very stylish getup.

Prince George in his stylish Amaia outfit; image via US Magazine
Prince George in his stylish Amaia outfit; image via Getty Images

According to Ms. Arrieta, Kate has even got her family turning to the children’s brand for purchases of items when the little royal tykes need new apparel. Pipa Middleton has visited the store on various occasions to pick up items for her nephew and new baby niece, Princess Charlotte. Kate’s mother, Carole, has also stopped in the shop separately from her daughters, as Arrieta shares.

From what the fashionable children’s wear designer notes, Kate also shows up solo to shop for her little ones and enjoys being treated like any other customer.

“She usually comes alone and although we show her everything we have in the size she needs, she usually knows what she wants. She’s very decisive but she does let us make suggestions, and sometimes she buys things she wouldn’t have picked up. She’s very charming, very normal and very sweet.”

The last time the Duchess visited the store was just before the birth of Charlotte. However, the Amaia brand has got some other big-name clientele to keep busy with, including Victoria Beckham, Kate Hudson, and Claudia Schiffer.

Amaia Arrieta certainly knows her children’s wear, and the London-based, Spanish businesswoman, who has three children of her own, keeps quite busy and ready to design cutting-edge styles that have earned her a true prince and princess as a model for the brand. Kate Middleton most definitely has got a keen eye for all forms of fashion, whether for herself or her newly expanded family.

[Photo by John Stillwell – WPA Pool/Getty Images]

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