Cleveland Browns New Logo: Details Emerge About Design Set To Be Unveiled Next Week
The Cleveland Browns will soon have a new logo, but fans worried that the team may be tinkering with tradition appear to have little to fear.
In an email sent to Browns Backers presidents, the team announced that the new primary logo will be “launched” on Tuesday, February 24.
While the team isn’t leaking any details on what the new logo will look like, there are indications of what it won’t include. Owner Jimmy Haslam has assured fans that the iconic all-orange helmets won’t have a logo on them, for example.
Some other details of the new Cleveland Browns logo came via 92.3 The Fan:
While the logo itself is being closely guarded prior to the reveal, multiple sources have told 92.3 The Fan that the new logo will not incorporate the iconic ‘Brownie’ elf logo that was used by the franchise in the 1950’s and 1960’s in any way.
In keeping with a promise made to former owner Randy Lerner as a condition of sale in 2012, the new logo will not adorn the helmet.
Daryl Ruiter of 92.3 The Fan shared some other details via Twitter, reiterating to fans that the iconic 1960s mascot Brownie won’t be making a comeback:
The logo that will be unveiled will replace the standard orange helmet logo the team currently uses as it’s primary logo #Browns
— Daryl Ruiter (@RuiterWrongFAN) February 18, 2015
Also old school #Browns fans will be disappointed to learn Brownie is not returning whole or in part of the new logo
— Daryl Ruiter (@RuiterWrongFAN) February 18, 2015
Ruiter also calmed the fears of some of the more traditional fans worried that the Browns would try to slap a logo on the helmets.
For the millionth time, there will be no logo on the new helmet. Relax #Browns fans
— Daryl Ruiter (@RuiterWrongFAN) February 18, 2015
The new Cleveland Browns logo isn’t the only change for the team. They will also be unveiling new uniforms sometime before the NFL draft on April 30. The uniforms, designed by Nike, will still have the traditional orange, brown, and white color scheme but will have slightly different shades. The Browns will also be unveiling an entirely new brand, which includes updates to the script word marking, helmets, and uniforms.
[Image via Fansided]
