Burger King Says ‘Oui’ To Tweet

A French girl could be taking out a loan soon to pay for more than 7,000 promised meals, when Burger King opens a new franchise in Lille, France. Twitter user @vanoukia tweeted in October, “When there’s a Burger King in Lille I’ll treat you all to a meal.” Now, according to the New York Daily News, she might be eating her words.

At the time, Vanoukia evidently thought it was unlikely that Burger King would open a restaurant in her city, which is located in the north of France. But this week, Burger King announced that it would be doing just that. Not only was it opening a restaurant, but the new Burger King’s location is currently hidden behind a large red tarp that has been printed with a screenshot of Vanoukia’s Tweet, reports the Daily Meal.

Burger King France posted a photo of the tarp on Twitter, writing, “And luckily no one has retweeted this photo.” That photo was retweeted more than 6,500 times, and hundreds of people reportedly started tweeting their orders to Vanoukia. Her followers have grown from 500 to over 4,000 in the past few days.

In November 2013, Burger King established a joint venture with Groupe Olivier Bertrand and private equity firm Naxicap Partners to develop and expand the Burger King brand’s presence in France. Burger King recently contracted a joint venture for a long-term master franchise and exclusive development agreement, which includes sub-franchise rights for Italy, Poland, Greece, and Romania. While Burger King currently operates in Italy, Poland, and Romania, the joint venture’s plans include aggressive development of Burger King restaurants across Southern and Eastern Europe, and the creation of more than 10,000 new job opportunities within the first five to seven years of the venture.

Burger King has come under fire in recent weeks for allegations it is moving corporate headquarters to evade taxes, as reported by an earlier Inquisitr article.

Vanoukia has since deleted the original offer, which could have cost her over $2 million, and says she’s learned her lesson about offering internet people free meals. Luckily, it does not seem like anyone really expects her to pay up on her ill-planned offer.

“Next time I won’t tweet any silly things,” Vanoukia posted.

[Image via The Daily Meal]