Online dating is a big business, expected to generate $2.1 billion in 2014 alone, according to CNBC. But dating websites aren’t the only ones making a profit on lonely people looking for love. There are digital romance gurus who can help you – for a price.
The major dating sites quickly discovered that their customers needed more than just help writing profiles, but could also use coaching on how to navigate the online dating world in general. The Guardian reports that internet dating industry analyst Mark Brooks says this turned out to be a “hazardous” area for the dating sites to do themselves.
Enter the online dating coaches, who have created a profitable side industry by cashing in on helping online daters do everything from polish their profile to “hooking” a spouse.
Evan Marc Katz, who runs an online dating coaching business for women, claims that he teaches based on 15 years of prolific dating.
“I’m a personal trainer for people who want to fall in love,” he says on his webpage, which has a header telling women, “Understand men – find love.”
Katz bases his courses on women’s insecurities about dating, some they didn’t even know they had. And he ain’t cheap.
His books, with titles such as Finding the One Online and Why He Disappeared — which he claims are guides to help women “understand men and keeping the right one hooked forever” — costs over $40. The courses he offers run into the thousands of dollars – from a four-week romance course that costs $5,250 to a 12-week commitment course to teach women how to hook that guy they found, and will set them back $7,775.
Women aren’t the only ones paying to find “the one” online. Personal Dating Assistance offers a service for men, managing their profiles and interacting with interested women for them. Their personal dating concierges will deliver women on a “silver platter,” their promo video promises.
“We find women who meet your criteria. Generate inbound interest, send messages, get her phone number and set you up right for the in-person date.”
Guys too busy, or lazy, to be bothered looking for their own dates can sign up for the International Playboy package for the low, low price of just $1,520, which will guarantee them at least eight women’s phone numbers.
For that price, maybe their “silver platter” dates won’t turn out like the ones these men on Tinder had in a social experiment reported by The Inquisitr recently.
Would you be willing to pay thousands of dollars for online dating advice?
[Image via Caterbid]