Excitement is mounting in at least one part of Florida as the Tampa Bay Buccaneers will be revealing details of their new helmet and logo on Thursday.
The Buccaneers new helmet launch date has been set to greet their new head coach for 2014, Lovie Smith.
Warren Sapp, a commentator on the NFL Network, was anxious to break the news of the new look to fans and chose Twitter to tell them: “New @TBBuccaneers helmet coming for 2014! Wait til you see this thing!!” he tweeted on Tuesday.
After a short while, Twitter followers received another Tweet from the Buccaneers’ official Twitter account, asking them: “What do you think of the upcoming unveiling of an updated helmet and logo #Bucs fans?”
The purpose of the Twitter campaign was to build the level of anticipation and suspense prior to the unveiling of the design of both the Buccaneers new helmet and the new logo.
Almost all NFL teams change their uniforms, helmets, and logos periodically, but the change takes time. In this case, the Buccaneers went through two years of market research, computer simulation, input from uniform experts, and also from companies such as Nike,.
The Buccaneers’ helmet and logo design has not been updated since 1997. Fans remember with affection the old “Bucco Bruce” kit in all its creamsicle glory. The 1997 makeover produced the current helmet with the pirate flag, and that was accepted at the time to be a more modern image.
Sapp says you’ll have to tune in to the NFL Network on Thursday night at 8 to see the complete Buccaneers new helmet and image, but he has now tweeted a tantalizing detail about the helmet:
@WarrenSapp I’ll give y’all a lil, #helmet has a ChromeGrill
That’s original, since all the speculation and computer image examples on the internet seem to feature any color but chrome.
Buccaneers fans need only wonder for less than a day; and then all will be revealed.