Pizza Hut is currently celebrating 20 years of digital ordering by offering its loyal customers some extremely deep discounts on select pizzas.
Believe it or not, the company was the first to sell physical goods online. Pizza Hut reportedly launched PizzaNet back in 1994, years before other companies decided to peddle their respective wares through the internet.
The first pizza sold through the digital service was a large pie with pepperoni, mushrooms, and extra cheese. To celebrate 20 years of internet ordering, Pizza Hut is presently offering some of its online items at a 50 percent discount. The offer expires on January 10.
Selling pizzas online has served the company extremely well over the years. The Inquisitr previously reported that the company moved over $1 billion worth of pies online in 2013. In fact, digital sales are up nearly 4,000 percent over the past three years.
To say thanks to everyone for making Pizza Hut’s venture into digital ordering so successful, the company is giving hungry folks a chance to snag some extremely cheap pies for the next few days.
“We want to celebrate the fact that before consumers could buy books, clothes, music or vacation packages via the Internet, they could place an online order for a Pizza Hut pizza. We’re doing so by giving back to our customers who have helped us lead the way with digital innovations over the last 20 years,” Pizza Hut chief marketing officer Carrie Walsh said in a statement.
Pizza Hut chief information officer Rohit Kapoo said the company will continue to make the online ordering experience as user-friendly as possible. As smartphones and tablet continue to evolve, Pizza Hut will adapt to any technological changes that come their way.
“We knew we were on to something 20 years ago with PizzaNet, and we haven’t stopped innovating since the day that first order was placed. We feel 2014 will be a banner year for Pizza Hut on the digital front and we’re excited to kick it off with a big ‘thanks’ to our customers in the form of 50 percent off online orders,” Kapoo added.
Pizza Hut was also the first restaurant to offer online ordering on a gaming console. The company debuted its Xbox 360 app earlier this year, a program that allowed couch potatoes to snag a pie moments before they spent hours venturing through their favorite video games.
“Simplicity and speed are the most common requests from our online ordering customer, and we’ve addressed that with our new site. No company offers the wide variety of digital experiences than we do at Pizza Hut. Not just in the US, but around the world,” Pizza Hut CEO Scott Bergen recently explained.
Will you help Pizza Hut celebrate 20 years of digital ordering over the next few days?