DNC’s Boston ‘Thank You’ Site Wrinkles Brows, Draws Criticism
The Democratic National Committee sparked some controversy on Monday when it launched a website for users to send emails thanking Boston’s first responders.
The site allows users to add their names, email addresses and an optional message, though the automatic note sent to Boston’s finest goes like this:
“Thank you for all you did last week — and for all you do every day.
“Your courage and compassion are inspiring, and Americans nationwide are grateful to live in a country where people like you commit your lives to protecting and serving your fellow citizens.”
It’s a sweet thought, giving people throughout the nation the opportunity to send their well-wishes to Boston’s “boots on the ground,” but it wasn’t the intention that got critics riled up.
The problem with the website is that it includes a form which collects email addresses you submit. This is known as “list building,” and it’s a common strategy used by political bodies that attempt to raise money for election season through email.
So basically, critics argued that the Democratic National Committee appeared to be engaging in early data collection under the guise of good will, and right after a national tragedy like what happened in Boston last week.
Very smooth, indeed.
.@thedemocrats are using the Boston 1st responders to build their e-fundraising list. Stay classy @woodhouseb @ggreeneva
— Tim Miller (@Timodc) April 22, 2013
Have @thedemocrats explained fundraising off Boston first responders yet or are they too busy plotting how to make $ off West, TX?
— Tim Miller (@Timodc) April 22, 2013
The Huffington Post reached out to the DNC for clarification, with DNC Communications Director Brad Woodhouse responding:
“Our supporters were looking for an outlet to express their gratitude and support for first responders in the wake of the tragedy in Boston, and collecting messages of thanks to deliver to them we concluded was the best outlet we could give them. It’s unfortunate that Republicans would stoop so low as to politicize the simple act of thanking the brave men and women who put their lives on the line to keep us safe.”
Point taken, but that’s also not really a denial.
What do you think? Is the DNC’s Boston “thank you” site a good idea, or a cheap political ploy?
