Apple show once more it has a warped sense of what is disgusting and pornographic

Sure, news about Apple taking down, or refusing to include apps in its iPhone App Store because they are deemed as being of questionable moral standing but their newest take down borders on gatekeeper stupidity.

While I am sure that Apple can justify its earlier take down of iChatr – an iPhone version of ChatRoulette, other which known as count down to genitalia exposure in 3… 2… 1, but word comes today about a DLP Mobile app that got rejected.

Apple’s reason for the rejection? The submitted screenshots for the app were deemed “obscene, pornographic, or defamatory. Well OMG it must have been some terrible purveyor of moral degradation – right?


The app developed by DLP Mobile is a mirror app that is nothing more than a lighted vanity mirror. From their Facebook page is this simple description for the original Mirror for the iPhone 4:

  • Uses the built-in forward-facing camera to turn the iPhone 4 into a lighted vanity mirror.
  • Comes with adjustable light settings: day, office, evening, and home.
  • Users can customize their mirror by adding unique frames around the display.

However Apple considers the updated version that was submitted for approval not up to their puritanical standards. This is the letter that the DLP Mobile team got from Apple concerning the rejection is as follows (from the team’s blog):

SUBJECT: Mirror App: Application Submission Feedback
Dear Mr. [redacted]

Thank you for submitting your application to the App Store. Unfortunately, Mirror App cannot be posted to the App Store at this time because the screenshots provided contain content that is objectionable for certain age groups. This is in violation of Section 3.3.18 from the iPhone Developer Program License Agreement that states:

“Applications may be rejected if they contain content or materials of any kind (text, graphics, images, photographs, sounds, etc.) that in Apple’s reasonable judgment may be found objectionable, for example, materials that may be considered obscene, pornographic, or defamatory.”

The application screenshots must meet the requirements for a 4+ rating (no objectionable material) since these images are visible on the App Store by all users even when purchasing is restricted by the application’s rating. The inappropriate images have been attached for your reference.

While your iTunes Connect Application State is displayed as Rejected, it is not necessary to upload a new binary. Once you have made the necessary modifications, please reply to this email and we will proceed with your application review.

Best Regards,

App Review Team
iPhone Developer Program

Oh and the pictures that caused the app to be refused?

These are them.

Yup. A lot of porn going on there.