iMac 2017: How Apple Can Beat The Microsoft Surface Studio

Simon Alvarez

Apple's ubiquitous all-in-one desktop, the iMac, is due for an upgrade soon. With rumors stating that the Cupertino-based tech giant is finally looking to update its most iconic desktop computer this March, it is time to see what Apple could do in order to ensure that the 2017 iMac is a device that would attract consumers. After all, with machines such as the Microsoft Surface Studio competing in the same market, the all-in-one industry has gotten a lot more competitive and challenging.

Considering Apple's reputation, however, there is a pretty good chance that its upcoming device, the iMac 2017, would be able to reign supreme in the all-in-one market just the same. In order to overcome devices such as the Surface Studio, here are three things that the iMac 2017 must have.

VR compatibility would most likely be possible, since the iMac 2017 is rumored to feature AMD's Radeon Polaris graphics chips, according to MacWorld. With AMD's notable graphics chips in the machine, the iMac 2017 would most likely be capable enough to run premium-grade VR programs. If Apple manages to pull this off, it would no doubt give the best in the all-in-one market a run for their money, including, of course, the Microsoft Surface Studio.

This is because its competitors, such as the Surface Studio, are as pricey as they come. Microsoft's all-in-one starts at $2,999 and goes as high as $4,199. If Apple could offer the iMac 2017 for a lower price, it would be a far better deal for most consumers than its biggest rival. After all, even if Apple offers the iMac 2017 at a lower price than the Surface Studio, it would still be premium enough to command a price that is worthy of the Cupertino-based tech giant's brand.

With its more advanced processors, the iMac 2017 is already a better deal than its Windows 10-based counterparts. Coupled with VR capabilities and a reasonable price, however, the iMac 2017 could go far beyond the competition. For al intents and purposes, it might very well be the most successful all-in-one desktop this year.

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