iPhone 7, iPhone 7 Plus Shooting Experience Made Better With Olloclip’s Core, Active, And Macro Pro Lens Sets

It is irrefutable that the recently released smartphones from Apple, the iPhone 7 and iPhone 7 Plus, have great cameras. However, users who want to take their mobile photography experience a notch higher have something to smile about with the news from Olloclip. The company has unveiled three new camera lens sets dubbed Core, Active, and Macro Pro for the two handsets.

The new lens sets work within Olloclip’s interchangeable lens system. The latest functionality relies on Connect, which is a proprietary system that allows iPhone users to swap the camera lens easily even when the phone has an installed screen protector.

The three new lens sets are clear upgrades to their precursors because, besides the existing features, they can be configured quickly. Now, the optic comes with a premium multi-element coated glass, which is essentially engineered to provide edge-to-edge clarity.


While there are customers complaining about their current lenses in the iPhones being rendered null and void, this is something that should not be blamed on Olloclip. Both iPhone 7 and iPhone 7 Plus feature dual camera lenses, calling for significant changes to the firm’s lens configuration.

In an official statement via PR News Wire, Olloclip founder Patrick O’Neill said, “Olloclip is committed to continually enhancing the mobile photography experience. That means giving full respect to mobility with no oversized, heavy lenses and paying strict attention to delivering beautiful photography.”

Similar to the previous lenses, the Core, Active, and Macro Pro sets allow iPhone users to use wide-angle, macro and telephoto camera options. It is important to note that each of the sets has a distinct price tag.

Users can experience the magic of Olloclip’s new lenses by simply clicking on the focal piece on top of the iPhone, and the lens will align with the phone’s camera. Together with the lenses, the lens maker has introduced a new Wearable Pendant Stand, a tripod that is small enough to fit in the user’s pocket.


The Core lens set comes with all fundamentals for mobile photography. The set has a fisheye lens, an ultra-wide-angle lens, and a macro lens meant for close-up shots. According to a report from Wired, the fisheye lens gives users perspective from a fishbowl with an 180-degree hemisphere-like view.

On the other hand, the macro lens zooms in 15x, allowing a photographer a super-close shot without losing focus. The super-wide lens is vital for landscape shots, or even just for better selfies. The whole set is priced at $100.

The new Active lens set is good for those who love spontaneous vacation-country road trips. The two-lens kit is specifically designed for action shots that are either further or closer. It has a 155-degree super-wide lens, which is perfect for those sweeping vistas.

The Active lens kit mimics the action shot look because it sports the same lens as that of GoPro. The kit as well features a premium 2x telephoto lens, which transforms the iPhone’s camera into a portrait lens, giving the user a beautiful, professional-looking frame. This kit a bit expensive, priced at $120.

Lastly, the Macro Pro lens set comes with three lenses that zoom in at 7×, 14×, and 21×. Any one of them will allow the user to capture clear pictures of minute objects such as flowers or insects. With the 21× lens onto the smartphone, images of the patch of moss on the rock appear like a rainforest of towering alien flora.

It is time to try out the Macro Pro lens set for just $80. The Olloclip lenses will transform the iPhone 7 and iPhone 7 Plus photo abilities. Users can now preorder the three lens sets for the iPhone and shipping will take place in November.

[Featured Image by by Gonzalo Arroyo Moreno/Getty Images]