LuLaRoe is causing a direct-selling sensation around the nation. Not only are women falling in love with LuLaRoe’s butter leggings, as reported by the Inquisitr, they are going wild on Facebook about the high quality of the LuLaRoe clothing brand and the creative concept of unique LuLaRoe limited patterns.
But LuLaRoe direct-sales consultants are especially excited about promoting LuLaRoe on Facebook and making a tidy profit doing so. As seen in the following ABC Action News video, Katie Myers admits making up to $3,000 profit for each of the LuLaRoe pop-up parties she conducts, which is a pretty healthy profit, seeing as though Myers holds two LuLaRoe parties per week.
“I’m making anywhere between $1,000 and $3,000 profit per party and I have two parties per week.”
As reported by ABC Action News, LuLaRoe is a company based in California, and Katie heard about LuLaRoe on social media from a friend.
Due to the popularity of the LuLaRoe clothing, as well as the money-making opportunities, LuLaRoe consultants have been advertising their LuLaRoe positions in a number of ways. Some of those methods include placing LuLaRoe consultant magnetic decals on their vehicles. Other ways of promoting their LuLaRoe wares are by hosting private Facebook groups and parties.
With so much profit being made by some LuLaRoe consultants, lots of folks who want to get in on selling LuLaRoe are likely wondering how much it cost to get started. Betsy Thompson commented via I Heart LuLaRoe that her initial investment in LuLaRoe was approximately $5,000 to $6,000, with comments that LuLaRoe inventory tends to sell through due to the LuLaRoe addiction that plenty of people enjoy.
“The initial investment is $5000-$6000. With this you purchase 300-400 pieces of inventory that you can start selling as soon as it arrives on your doorstep! For those who can’t swing the cash out of pocket, I have had many women pull out a personal loan or a 0% interest credit card to front the money, and they pay that down as they have pop ups and make sales.”
That profit equation makes sense for LuLaRoe consultants, seeing as though 300 LuLaRoe items at $5,000 would mean a per item wholesale cost of approximately $17 or so.
Apparently, the unique patterns, coupled with the fact that LuLaRoe uses high-quality stitching methods and only creates a limited amount of leggings and other clothing with a specific pattern, are really appealing to the buying public. As explained on LuLa in Love, LuLaRoe consultants buy LuLaRoe inventory that enjoys an approximate retail value of more than double what the LuLaRoe consultants pay at the wholesale cost, so the LuLaRoe profits are easy to ascertain.
“The examples that are shown below assume a $5,500 investment ($4,941 initial inventory and $500** for miscellaneous startup expenses) and an $18 average profit per item. The retail value of these items is approximately $12,500*. The clothing items in this example include the following (your cost and items may vary depending on the products you select for your initial order):
● 75 Cassie Skirts
● 58 Julie Dresses
● 75 Irma Tops
● 78 Classic Tee’s
● 70 pairs of Leggings
● You will also receive 25 items of your choice FREE when you purchase 300 items or more in your initial inventory”
The LuLa in Love writer goes on to suggest the LuLaRoe Lindsay Kimono as a great “up-sell piece” for a profit of $1,100 and states that the initial inventory can contain 381 items. Additional expenses that LuLaRoe consultants might use to market their LuLaRoe inventory aren’t included.
Mandy Smith wrote that she became a LuLaRoe consultant, and in 12 days sold nearly $5,000 at retail cost.
LuLaRoe consultant Lisa Graff states that the best type of Facebook groups to sell from are closed LuLaRoe Facebook groups.
A search for LuLaRoe groups on Facebook proves many women are taking LuLaRoe up on their offer.
LuLaRoe Consultants Queue Up Direct Sales: Clothing Company’s ‘Butter Leggings’ Help Moms Make Money
[Photo by Paula Neal Mooney]