Mermaid Pillows Madness: Reversible Sequin 'Mermaid' Pillows Get 28 Million Views In 48 Hours On Facebook [Video]

Paula Mooney

Who would've thought that reversible sequined "mermaid" pillows would gain so much attention? Well, that's exactly what happened when Steve Noviello shared a video of the so-called "mermaid" pillows that totally change colors of the sequins that are displayed when one rubs their hands across the pillows. Noviello works for Fox 4 News, and the Emmy Award-winning journalist has a seriously viral hit on his hands with the mermaid pillows.

As seen in the video posted to Steve's Facebook page on January 10, the reversible sequined mermaid pillows have caused an outbreak of attention.

"Came across these changing "mermaid" pillows at Nebraska Furniture Mart. Amazing or horrifying? Nebraska Furniture Mart doesn't sell these on line- here's a link to a vendor."

"We need to leave."

Although the mermaid pillows don't appear as if they'd be comfortable to sleep on -- after all, anyone who has worn a sequined dress can attest to that fact -- but are cute and decorative. So instead of thinking of any comfort level the mermaid pillows can provide, think of the beauty and creativity and obvious conversation piece they'd become. If the reaction of social media is any indication of how popular these reversible mermaid pillows will become, expect to see mermaid pillows out the wazoo over the next few years.

With more than 200,000 likes and more than 445,000 shares on Facebook, Steve's video shows how captivated he was with the mermaid pillows. The original mermaid pillow video was posted on January 10 at 1:44 p.m., according to Facebook. The follow-up video of the mermaid pillows with the "M" drawn on the pillow was posted at 2:05 p.m., and the interim image of the gold and white mermaid pillow was posted in between the two videos.

"We've come across gold and white. My Italianness is coming out."

A black and silver mermaid pillow has the "Hi!!" messages scribbled on the pillow. Another two-tone mermaid sequin pillow in citrine looks gold and silver.

On Tuesday, Steve described getting so many questions about the mermaid pillows that Facebook tagged him as spam. But those millions of views prove the public fascination with mermaid pillows.

I've left so many replies and comments to answer your ‪#‎MermaidPillow‬ questions that my account is getting tagged as spam for high traffic. Lol. Feel free to message me directly or send me an email at if I can be of help to you. ‪#‎26MillionClub‬