Taylor Swift’s “Bad Blood” is making music lovers swoon again. Except, well, it is not Taylor Swift who has sung this version.
Anthony Vincent, a 27-year-old musician, voiceover artist, and owner of the hit YouTube channel Ten Second Songs, revels in singing covers of popular songs. Only his covers are not run-of-the-mill renderings of Billboard smashers, but a heady, and often funny, mash-up in different styles.
On July 6, 2015, Vincent uploaded his version of Taylor Swift’s “Bad Blood,” featuring styles ranging from Kendrick Lamar to The Rolling Stones to Pearl Jam to Shaggy. To make things more fun, he even threw in styles from Grease and Chef from South Park. The video garnered almost half a million hits on YouTube in its first two days, and less than a week after being published, it has received over 1.7 million hits. Vincent’s success could be attributed to his uncanny ability to imitate almost every artist, but more importantly, to his choice of using completely diverse styles in his acts.
Taylor Swift’s “Bad Blood” is the latest in a series of songs Vincent has performed in his small production facility in Port Chester, New York, a small town located 30 miles north of New York City. His previous covers include Michael Jackson’s “Thriller”, Kate Perry’s “Dark Horse,” and Eminem’s “Rap God”, among others.
In an interview with Rolling Stones after his version of “Dark Horse” went viral, Vincent admitted that gaining recognition for his work has been a struggle.
“I’ve been trying to find a niche on YouTube for a very long time and I think I finally found it.”
When it comes to choosing which artists to feature in a particular song, Vincent is usually driven by his personal favorites, but he also admits to making use of an eliminatory process — artists whose styles are not suited to a particular song fail to make the final cut. But at the end of the day, it is a sense of randomness which make his renditions edgier.
“I wanted to pick the most random styles you could imagine. I love that people are having conversations that are involving Frank Sinatra, Type O Negative and Tech N9ne at the same time.”
It is true. Taylor Swift’s “Bad Blood” may have reached number one on Billboard’s Hot 100 chart 10 months ago, but it is only now that it is being mentioned in the same breath as Cyndi Lauper’s “Girls Just Want to Have Fun” or Coolio’s “Gangsta’s Paradise.”
[Photo: Ten Second Songs YouTube]