Will Web 3.0 be all about the *YAWN*?


If there is one thing you can say about the whole Web 2.0 thing it would be that it definitely hasn’t been boring. Every time you turn around some new service being announce, some new idea is being touted as the next game changer and everybody is yakking about how hot the social media stuff is. Yup – Web 2.0 is full of bustling activity.

But where do we go from here?

What will the next iteration of the web be like?

Fred Wilson had a post this morning called Looking for the Yawn in which he quotes something from a Warren Buffet blog post in which Warren said the following

Beware the investment activity that produces applause; the great moves are usually greeted by yawns.

I’ve been thinking about that and the other things Fred talked about in his post and it got me to wondering if Web 3.0 could actually end up being very boring. The thing about Web 2.0 is that in a lot of ways it resembles the construction of a building. There is a hubbub of activity as everyone is rushing around putting all the pieces together. The foundation, the walls, the plumbing – it all a flurry of hyper activity as people excitedly raise a whole new building up from the barren earth.

At some point though everything is in place – the building is completed and then everyone sets about to do the day by day business of working in that new building. You know the boring stuff.

The stuff that makes everyone want to *YAWN*.

What do you think? Do you think the next version number will be more building or will it be a big *YAWN*fest?

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