Sandra Bullock can let out a deep sigh of relief now that her two year long legal battle is over. Bullock sued the executives of ToyWatch back in 2012 for advertising a watch on their website called the “Bullock Watch,” according to Philly.com. The company claimed on their website, as well as on retail vendors sites such as Amazon.com, that Sandra Bullock had worn the watch in her film, The Blind Side.
The Bullock Watch is actually a very beautiful watch with diamonds surrounding the face of the watch. However, no company is allowed to use Sandra Bullock‘s name without her permission. In fact, according to the Hollywood Reporter, Bullock’s lawsuit stated, “Sandra will not voluntarily appear in print or other media for a company or product unless she carefully selects and believes in the company and product, and unless the compensation she receives is commensurate with the value of the exploitation of her name, image, identity, and persona.”
Based on the Judicial Arbitration and Mediation Services documents revealed by Scribd.com, it mentions all of Sandra Bullock’s accolades and her huge level of popularity, which clearly explains how this company was so successful at selling their Bullock Watches while exploiting Sandra’s legal rights.
Although the terms have not been released to the public, the matter has been settled. Sandra Bullock can now move on to bigger and better things.
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