Beats Music streaming service launched on Tuesday and millions of people were eager to sign up. Apparently, they were a little too eager. The new kid on the block of streaming music was so popular, Beats Music had to pause new sign ups for a few days while they work out the bugs.
The Beats Music app quickly shot to the top of the iTunes app store, making it to number one in the music category very quickly. New customers began jumping on the service right away and streaming the Spotify, Pandora, and Rdio competitor. Why is Beats Music so late to the streaming music party?
As previously reported on The Inquisitr, Beats Music believes they have something that no one else does. They feel the music. Utilizing real artists, DJ’s, and industry experts, Beats Music is curated to give listeners more than a robotic experience. The man responsible for making it all work, Ian Rogers, talked about his excitement on the Beats Music blog.
We wanted to build a music service that combined the freedom of an on-demand subscription service – unlimited, uninterrupted streaming and downloads of tens of millions of songs – but layer on top features that would give you that feeling only music that moves you can give. The right song at the right time will give you a chill. Make you pull someone close. Nod your head. Sing in the mirror. Roll down the car window and crank the volume to the right.
Whether customers agreed or Beats just threw a lot of money at marketing, the masses heard the call. But as the sign ups began rolling in, Rogers and his team faced some serious bug issues. It did not affect all users, but it affected enough that the company had to shut down new sign ups. They sent out an email and posted a blog update on Wednesday.
Huge thanks to everyone for making our launch day yesterday so successful. We’ve been blown away by the love that made us the #1 Music App in the iTunes Store.
Due to the extremely high volume of interest in our service some users are experiencing issues. Most people are unaffected but our priority is to give everyone a great experience. We prepared for issues like these, have a plan, and are going to hold off on letting more people in while we put this plan in action.
Those of you who got on board yesterday, please keep using Beats Music. New folks, download the app, register, and we’ll drop you a line as soon as possible inviting you back in. Everyone who registers this week will get an additional seven days added to their trial.
For those of you that claimed your name in the lead up to launch, we still have your username reserved and we’ll be in touch with your invite. We appreciate your support.
We’re staying focused on bringing you the best music experience from the people who know what song comes next. Stay tuned, and thanks for being excited about Beats Music.
When will you be able to sign up for the new Beats Music? Customers are awaiting official word from the company. Here is what new users think so far.
— Brian Hazard (@colortheory) January 22, 2014
— Pearl Jam (@PearlJam) January 22, 2014
— Angaleena Presley (@guitarleena) January 21, 2014
Will you sign up for Beats Music? If not, what music streaming service do you prefer?