Kris Jenner and her fledgling talk show got a boost this week when she got son-in-law Kanye West to open up, but the exclusive interview may not be enough to save the show.
West appeared this week on the show Kris, talking about his relationship with Kim Kardashian and their new baby North. The show helped Kris Jenner earn some headlines and enjoy a ratings bump, but in a market saturated with talk show talent it may not be enough to keep her on the air.
The Kanye West appearance certainly had some high points. Kanye shared the first picture of daughter North West, and talked about his relationship with Kim.
Though Kanye bristled when Kris tried to call him “the softest, sweetest,” man, he did show quite a bit of sensitivity when talking about his newborn daughter.
“After I lost my mother, I felt like I would put my life at risk. I felt like sometimes I didn’t have something to live for and now I have two special people to live for, a whole family to live for, a whole world to live for,” Kanye said.
The famous rapper/producer also admitted that being a father isn’t always easy.
“I’m supposed to be this musical genius and everything, but I can’t really work the car seat,” he said. “And I’m embarrassed even just in front of my girl, when I can’t work the car seat.”
Though Kris Jenner scored a boost with her Kanye West interview, over the course of the entire season Kris has failed to stand out. Since its premiere on July 15, the show has averaged a 0.8 household rating in test markets, putting it even with its lead-in program and the same as the show taking up the same time slot last year.
Kris performed well in some markets, including New York City and Los Angeles, but she may have a tough sell for renewal given the number of other media personalities with daytime talk shows.
Some industry experts think her name alone may help Kris Jenner earn a chance at renewal.
“I think they have a good story to tell,” Bill Carroll, vice president and director of programming for the Katz Media Group, told The Hollywood Reporter. “I think you also have the advantage of having a known personality that continues to be top of mind in the news. That makes it easier.”
But Kris Jenner is behind the ball — fellow talk show hosts Meredith Vieira and Marie Osmond have already scored returns for their talk shows.