Holy.Shit. $2 Million in four hours – for virtual crap

I seriously do not get this buying of virtual stuff. Maybe I am old fashioned but when I pay money for something I want to be able to hold it my hands. So the idea of spending hard earned money on stuff that only exists online like stuff inside of games strikes me as really dumb.

However it seems I must be in a minority as Blizzard, the company behind World of Warcraft, recently made about $2 million from the sale of virtual livestock.

… That said, Blizzard has started to capitalize a bit on this trend, and now sells virtual pets through its online store. The latest is a “Celestial Steed,” which, for $25, allows players to “travel in style astride wings of pure elemental stardust.” In four hours, Blizzard sold approximately $2 million in virtual livestock — apparently Blizzard understands how to give their community good reasons to buy…..

Source:Techdirt

Apparently this has set off a bit of debate in the WoW community with a number of them arguing against this being able to buy your way through the game.

It’s amazing how much money you can from a bunch of virtual elemental stardust.

Comments