A group of large busted British women have threatened to storm the annual meeting of Marks & Spencer to protest the store’s policy of charging more for bigger bras.

The women intend to confront M&S boss, Sir Stuart Rose about what they consider to be unfair discrimination against large busted women. Marks & Spencer charges £2 more for bras that are DD in size or larger. The store’s rationalization is that it costs them more in time, technology and materials to produce the larger product.

Calling themselves “Busts 4 Justice,” the women are not taking the perceived price gouging lightly. They have garnered widespread support for their cause, even going to the extent of setting up a Facebook group to spread the word and collecting a large sum of money they used to buy M&S shares, giving them the right to be present at the company’s annual meeting as shareholders.

Co-founder of Busts 4 Justice, Beckie Williams, and their supporters have already held talks with the M&S lingerie team without getting the result they want.

Williams, a childrens writer from Brighton who is also a size 34E, says they will take their campaign to the M&S shareholders at the AGM in July.

“We are very disappointed with their decision. They haven’t listened to us as customers, so now maybe they’ll have to listen to us as shareholders. Marks & Spencer is Britain’s biggest lingerie seller so we want them to change their pricing for all the women affected. I still don’t think they can justify this charge since many of their rivals charge the same price regardless of size.”

In an email memo leaked to Busts 4 Justice, M&S reps said in no uncertain terms that they would not be pressured into changing their pricing “in the current climate.”

[Source: The Daily Mail]