Category: Technology Author : Duncan Riley Posted: August 8, 2008
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To better understand the Internet’s role in the coming US Presidential election, online media and technology company Burst Media surveyed 4,095 adults who said they would definitely vote in the 2008 election.
The results indicate that television remains the primary source with 35.1% for information on candidate’s position on different issues. The Internet stands at second with 17.8% as source of voters for information.
When visiting a candidate’s website, reading positions on major campaign issues is the most popular activity (54.1%). Other activities include watching a video clip (41.4%), signing-up to receive email alerts (29.2%), sending an email (22.1%), leaving a comment (20.2%), making an online donation (18.0%), and signing-up to volunteer (11.9%).
“Political advocacy and information provided via the Internet serve as a great touch point for voters of all demographic groups,” said Chuck Moran, VP of Marketing for Burst Media. “The targeting capabilities of online resources can also serve to granularly present information to niche constituents. Candidates that present interactive, content rich information in a variety of formats will be able to reach the broadest array of voters.”
With the US Presidential race heating up, what is your source of information to know the candidates and their positions on different issues? How does the Internet play in your quest for information? Don’t tell me it’s just about watching Paris Hilton’s video.
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Oct 21, 2008
Aldous Huxley published his most famous novel Brave New World in 1932. The book is a cautionary tale of a dystopian future version of London, Huxley’s hometown, in the year 2540. The book’s vision is of a country ruled entirely by the government, and all conflict, suffering and ultimately, all free thought is against government’s regulations. In brief, it’s about what the world would look like of no one was able to choose for themselves, voice their opinions, or live how they saw fit, all being hampered by a governments’ iron fist. Huxley was criticized for his work, and still is to this day. Whether or not it was controversial, parallels exist in modern America, although not nearly as pervasive. The American government and state governments are beginning to impose many restrictions through legislation. For instance, certain areas in Los Angeles are off limits to fast food restaurants. Burger stands aren’t the only businesses starting to be zoned out; payday loan lenders are also feeling the pinch. Many state and national legislators are pledging to do away with this vital services if elected. They’re trying to get elected to serve their own self interest. Where do we, as people, draw the line at where the government can’t tell us what to do?
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