Apple Could Have Massive iPhone Sales In China Next Year
Apple has been doing fantastically well these last several years. The company released their Q1 2012 earnings last week and the results were nothing short of amazing. The iPhone now accounts for a solid chunk of their revenue.
With the release of the iPhone 4S back in October, the smartphone has done very well and made it’s way into tens of Millions of consumer’s hands. Thanks to its success, the tech giant was able to catch up with Android in terms of market share and as of recently, is barely ahead.
Quite the feat from just a few smartphones compared to who knows how many Android phones currently available. Seems like a new one comes out just about every other day. Okay, that’s exaggerating, but there’s a lot of ‘em. According to Morgan Stanley analyst Katy Huberty, Apple could sell as many as 40 Million iPhones next year, just in China alone.
The fact is, China is still a largely untapped market for the company. Morgan Stanley looked at three carriers: China Mobile, China Telecom, and China Unicom. They then looked to see what percentage of high end subscribers have an iPhone.
The results are as follows:
- China Mobile – 8 percent
- China Telecom – 7 percent
- China Unicom – 20 percent
Out of a combined 150 Million high end wireless customers, that’s pretty low. Again, there’s a lot of untapped potential for massive growth.
“The iPhone is currently available in China from carrier China Unicom. Despite it being unavailable on the larger carriers, China Mobile and China Telecom, Chinese buyers have responded to the iPhone in a big way. In fact, Apple had to temporarily suspend iPhone 4S sales in order to protect store employees from overly enthusiastic crowds.”
“Huberty believes that if Apple is able to extend its China partnerships to include China Telecom, the company could sell an additional 26 million iPhone units in calendar year 2013. That would mean 40 million units for the entire region.”
And if they want to really do well in the country, inking a deal with China Mobile, the country’s largest carrier, would be very beneficial.
Do you think Apple has what it takes to dominate the smartphone market in China?



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Feb 3, 2012
Why on earth would the Chinese want the iphone 4S on China Mobile’s 4G-LTE network? The 4S doesn't support LTE. It's going to be South Korea all over again, with lots of initial hype (and silly articles like this one) but basically no buyers, because the Chinese will be able to buy LTE enabled Samsung or HTC handsets for less money than the outdated and more and more uninspiring iphone.
Honestly, I don't see Apple succeeding in China with their iphone. The "overly enthusiastic crowds" the article is mentioning are not regular customers. They are scalpers who will re-sell the phones they manage to buy to other non-official retailers. This is hardly a reflection of popularity. There are 1.6 billion people in China sharing less than ten Apple stores… The vast majority of the Chinese are at least a ten hours away from the nearest official Apple store, so scalping is bound to happen…
Aug 20, 2012
osam