Page to employees: Future bonuses tied to Google’s social success

No sooner does Larry Page take back the reins of CEO than he starts the boat rocking with a company wide memo last Friday.

According to Business Insider the memo told the company employees that their future annual bonuses will be tied directly to the success, and failure, of Google’s efforts in the social web.

“This is a joint effort so it’s important that we all get behind it,” we’re told Page writes in the confidential memo, subject-lined “2011 Bonus Multiplier.”

Page tells employees that are not directly involved in Google’s social efforts that they, too, will be held accountable. He writes that employees must test the products and give feedback.

Page wants these employees to push Google’s social products on their “family and friends.”

“When we release products, try them and encourage your family and friends to do the same.”

As expected the Google PR machine is taking the “we don’t comment on internal matters” stance.