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Health & Lifestyle

Taco Bell Quesalupa: Angry Customers Complain About Lack Of Cheese On Twitter

Published on: March 20, 2016 at 10:34 PM ET
Jonathan Franks
Written By Jonathan Franks
News Writer

Is the Taco Bell Quesalupa as cheesy as it looks on the commercial?

got the Quesalupa from Taco Bell thinking it was going to be oozing with cheese in the crust pic.twitter.com/bM5fniqphJ

— Dani (@Dani_Sayss) March 4, 2016

Perhaps the biggest highlight of the Taco Bell Quesalupa is the vast amount of cheese that is cooked within the actual taco shell itself. That is at least how the popular fast food restaurant has presented one of its newest menu additions in printed advertisements and commercials.

When the shell is broken apart, numerous strings of cheese are usually seen stretching from inside of it, just like a cheesy mozzarella stick. However, the mixed reaction to the Taco Bell Quesalupa on Twitter shows that the taco may not consistently deliver the same “cheesiness” as advertised.

@tacobell Wheres the cheese in the shell!? This is the second #quesalupa . not the biggest thing ever.. pic.twitter.com/VmFOLEC2XL

— Edwin M (@dwezy_) March 17, 2016

Quite a few customers have actually complained about the Quesalupa not having any cheese within the shell at all.

#Quesalupa I dunno what the commercial is tlkn about. Eaten 2, no cheese in EITHER!!! @tacobell #Lies !

— C Dizzle (@MetxHead363) March 21, 2016

I’ve never had a quesalupa even have one string of cheese when I pull it apart.???? #DontBelieveTheHype #TacoBell

— Teresa Potts (@teresampotts) March 20, 2016

Not so sure why there was so much hype for tacobell Quesalupa Got mine looked nothing like the commercials, where’s the cheese?????never again

— Kristen Pitrowski (@Kris10Pitrowski) March 20, 2016

Has anyone ever had cheese in their quesalupa shell? I’ve been let down each time @tacobell

— Bre Nowak (@Beast363) March 19, 2016

I don’t see how the #quesalupa from @tacobell is getting all this internet attention. Maybe if mine was actually filled with cheese…

— Cody Thomas (@codydoesINSULIN) March 18, 2016

The quesalupa I had didn’t have any stretchy cheese at all. Tbh it was like eating cold cheese. Anyone else have this issue?

— ROMAN AARON (@theROMANator) March 17, 2016

It is important to keep things in perspective with realistic expectations — especially when it comes to fast food restaurants. For years, consumers have complained about the food they purchase not having a close resemblance to the food that is advertised in commercials and advertisements when it comes to the overall appearance, texture and size.

However, if the core element and major selling point of a particular menu item is not actually present — such as a lack of stretchable cheese inside of a Quesalupa shell — it is understandable why so many customers are disappointed.

Taco Bell unveiled the release of the new Quesalupa within a popular Super Bowl advertisement last month featuring celebrities like George Takei and sports athletes like James Harden.

The Quesalupa commercial focused on a number of different trends connecting to one another simply by being mentioned and compared to the future success of the new Taco Bell menu item. As heard several times in the commercial, the Quesalupa was advertised as being “bigger than everything” — including James Harden’s beard and the Internet.

George Takei, who was featured laughing maniacally in the Super Bowl ad, was also featured in another Quesalupa commercial reviewing what the Internet had to say about the new taco. Instead of reviewing a number of different reviews and consumer ratings, the longtime actor focused on the “Quesalupa for President” tweet as the primary review in the commercial.

Back in February, Orange Counter Register reported that Chief Executive Brian Niccol spoke highly of the Taco Bell Quesalupa in front of hundreds of corporate employees at a preview party.

“Quesalupa is everything I love about Taco Bell – amplified… I think the item will be another one for the record books.”

Perhaps Taco Bell will now need to figure out how to master the cheesy side of the Quesalupa so that all customers will be able to experience the stretchy cheesiness advertised in the commercials.

[Image Credit: William Thomas Cain/Getty Images]

TAGGED:George Takeitaco bell
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