It’s been over a year since Breaking Bad finally stepped down as the reigning kind of shocking dramas on television, but that hasn’t made Walter White any less of a pop culture icon than when the show was the most-talked series around.
In fact, Breaking Bad is still so recognizable that he was even chosen by eSurance to the face of their wildly expensive Super Bowl advertisement. Fans of the show jumped at the chance to have something new to discuss about the show.
Maybe the drowned kid from the Nationwide ad went into witness protection and that’s how the esurance Breaking Bad ad starts.
— Ray (Sir E) (@SirEviscerate) February 2, 2015
OH GOSH…. #BreakingBad now comes to #SuperBowl commercials? Lord have mercy. But it will make you remember @esurance
— Sandi Krakowski (@sandikrakowski) February 2, 2015
Bold strategy, NFL. Now no one will watch the second half because @netflix accounts all over the US just fired up Breaking Bad. — Jeremy Birmingham (@Birm) February 2, 2015
What did you think of the Breaking Bad ad?
