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Reading: Apple ad bombing Windows 7 on Google
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Science & Tech

Apple ad bombing Windows 7 on Google

Published on: November 1, 2009 at 11:18 AM ET
Steven Hodson
Written By Steven Hodson
News Writer

If there is one thing you can say for the Apple marketing department it is that they love nothing better than taking subtle swipes at Microsoft. While their television and web ads have been doing this for some time much to the glee and satisfaction of Apple fans around the world it seems that they are adding another area to their arsenal.

Alex Wilhelm over at The Next Web points out that Apple has begun taking out Google AdWords that are centered around Windows 7. The ads are showing up in searches for `download windows 7`and `windows 7 download`as you can see from the image below (thanks Alex)

Talk about a fine example, and funny, of guerrilla advertising.

TAGGED:advertisingApplemicrosoft
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