One of the big buzzwords in the 2012 election has been, of course, “job creators” (with the very existence of said group a matter of intense debate), but it seems if you buy and use a lot of apps, you’re one of them. They should lower your taxes to 15% and subsidize the bailout of your house.
Seriously, though, it seems the “app economy” segment of the tech sector- while it often concerns farming fake crops and spoofing phone numbers- actually translates to serious dollars. While that in and of itself isn’t news, the fact that this is also translating to some significant jobs numbers according to a new TechNet study is pretty interesting. According to the data, a net 466,000 jobs have been created- with 311,000 actually making the app donuts and the balance of about 155,000 jobs administrating app-related jobs in functions like payroll.
The Los Angeles Times quoted one analyst on how news about the app economy and its effect on business in commerce is a good indicator for economic progress overall:
“This is a telescope into what the future looks like,” said Michael Mandel, the economist hired by TechNet to put together the report. “This is one part of the economy that is actually expanding and hiring. Once you point people in that direction, they can realign their compass pretty quickly.”
Mandel, who is the President of South Mountain Economics and the former Chief Economist for BusinessWeek, added:
“The App Economy, along with the broad communications sector, has been a leading source of hiring strength in an otherwise sluggish labor market.”
Do you dump money into the apps sector with increasing frequency?
