NBC and Adobe on Thursday announced new mobile apps that will allow London Olympic viewers to examine stats in real-time while live streaming video feeds directly to their mobile devices.
The first app is a standard NBC Olympics app which provides medal counts, Olympic game schedules and statistics for each game played at the worldwide event.
Second is the NBC Olympics Live Extra app which offers video streams for all 302 events across the Olympics 32 sports.
NBC is releasing the apps as separate options for both Android and iOS based systems.
NBC officials are calling the streaming app a “second screen” meant to give extra viewing options to the networks already robust televised coverage. The apps will also offer additional 2012 London Olympics news and highlights.
While NBC viewers with a TV antenna are able to watch the Olympics for free the iOS and Android Live Extra app requires that the user already subscribe to either a cable or satellite TV package.
NBC is not the only network taking advantage of the internet to deliver Olympic coverage, British TV provider BBC will offer 24 live streams via its website for UK viewers. The BBC will also offer athlete and team statistics and other pertinent information. The BBC has also hinted at mobile applications. Even YouTube is getting into the London Olympics games , live streaming events through much of Asia and Africa where traditional viewing had not previously been announced.
Do you plan on using a mobile app to gain a better overall experience during the 2012 London Olympics?
Here’s an Adobe/NBC introduction video for the new apps:
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