‘Goblin’ K-Drama Premier: First Episode Surpasses First Episode Viewership Ratings Of ‘Reply 1988’ Making It Possible It Might Be Best tvN Series Of 2016 [Video]


For the past three months or so, we have thoroughly explained why the Total Variety Network (tvN) is the most successful Korean television station out of all of them for 2016. Almost all of their K-dramas have earned more than three percent in viewership on average. So far, the most popular K-dramas include Another Oh Hae Young and The K2. However, the most popular K-drama they aired so far technically made its debut late 2015. It just led the way into 2016. It was Reply 1988, and if we were to look at the numbers, we would see exactly why it is considered the best so far.

According to the viewership ratings provided by AGB Nielsen Korea and TNmS Media Korea, Reply 1988 — which is also known as Answer Me 1988 and Respond 1988 — the average viewership for the series was 12.427 percent for the former and 11.8 percent for the latter. Highest internet ratings on average were 79.4 percent. To put it bluntly, the viewership percentages are extremely good given the fact tvN K-dramas air on a premium or pay channel.

“Reply 1988” (also known as “Answer Me 1988”) was considered the first successful K-drama for 2016. [Image by Total Variety Network (tvN)]

However, it looks like Reply 1988, the first tvN K-drama of 2016, is about to be dethroned by the Korean television company’s last K-drama of 2016, Goblin. Apparently, the first episode of Goblin earned a viewership percentage that was higher than the first episode of Reply 1988. This is a sign that Goblin might become the most successful tvN K-drama of 2016 overall.

Goblin — also known as Goblin: The Lonely And Great Godhad an impressive debut. It earned an AGB Nielsen Korea viewership rating of 6.322 percent for the nation and 7.540 percent for Seoul National Capital Area while TNmS Media Korea recorded 6.7 percent for the nation, as reported by AllKpop. It is actually amazing Goblin earned such a high viewership for its first episode given the fact it was longer by 30 minutes. The debut episode for Goblin was 90 minutes long, about the length or a mini-movie. The first episode of Reply 1988 had nationwide viewerships that was about 0.2 percent less than Goblin.

“Goblin” is the latest K-drama by tvN starring Gong Yoo, Lee Dong Wook, and Kim Go Eun. [Image by Total Variety Network (tvN)]

Starring Gong Yoo, Lee Dong Wook, and Kim Go Eun, Goblin is about Kim Shin (Gong Yoo), a goblin who is also the protector of souls. He works alongside Wang Yeo (Dong Wook) who is an amnesiac grim reaper with good looks, as they escort souls to the underworld. However, Kim Shin is tired of living an immortal life and want to end it. However, he needs to marry a mortal woman in order to become mortal too. By happenstance, Ji Eun Tak (Go Eun), a high school student who remains optimistic despite a painful reality, falls in love with Kim Shin.

Goblin made its debut on December 2 on tvN. It will air episodes on Fridays and Saturdays at 8:30 p.m. KST, the day and time slot previously occupied by The K2. For those who do not have access to tvN, the series can be viewed on Viki, depending on location, and DramaFever by its other title Goblin: The Lonely and Great God.

[Featured Image by Total Variety Network (tvN)]

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