Former customers seek class action status in lawsuit against Match.com

Five individuals, males and females, are suing dating site Match.com and hope to achieve class action status against the site after they allege they were falsely lured into paid accounts on the promise of contacting users who were inactive or had expired accounts.

Match.com, which has just under two million members and brought in a little over $38 million in revenue last year, released a statement about the suit saying that the “claims have no merit” and that the company plans to “defend the lawsuit vigorously.” Plaintiffs in the case hope to recoup “unspecified damages,” as well as repayment of subscription fees ranging from $17 to $35 a month.

The former customers are suing Match.com for breach of implied covenant of good faith and fair dealing, breach of contract, and negligent misrepresentation. Dallas News spoke to the writer of an online dating tips website, who elaborated:

…a member may join for a free weekend or free month but then not sign up for a premium membership – making them unable to see messages from other members or causing a profile to be inactive for months at a time.

“It would be great if the site had some kind of notice that not all members can receive e-mails or if there was a box you could check for only premium, paying members,” she said.

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