Category: Technology Author : Duncan Riley Posted: August 28, 2008
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Yahoo to close Facebook competitor. Yahoo had a Facebook competitor?

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Yahoo has announced that it will be shutting Yahoo Mash, a little known Facebook competitor which apparently launched last year.

According to Mashable, users of Mash were sent a notice saying that the service would shut September 29. From what I can gather trying to login to the site, Mash never left closed invite only beta, which probably didn’t help things in a hyper competitive space.

Yahoo Mash joins a long list of Yahoo sites closed this year, so many it’s getting hard to keep track. In their defense at least they are cutting the dead wood after trying to be everything to everyone, a bit like Google’s current direction.

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  • August 28, 2008 at 11:44 pm John Worthington
    WhySpace?
  • August 28, 2008 at 11:47 pm Aaron Krug
    Ha! I had a Mash acct, and I interacted with a couple of the interns they had working on it. The guys were great, but you could tell they knew they didn't have a chance, That's what made it fun though; you knew they knew it wasn't going bigtime when they made Darth Vader holding a banana instead of a lightsaber as their logo.
  • August 29, 2008 at 12:10 am MG Siegler
    remember when yahoo almost bought facebook... wait, yahoo almost bought facebook?
  • August 29, 2008 at 12:15 am Aaron Krug
    @MG add that to the (long) list of almosts that Y! has passed on.
  • August 29, 2008 at 12:35 am Zach Landes
    This is good. Time for Yahoo! to trim the fat.
  • August 29, 2008 at 12:42 am Aaron Krug
    @Zach I wish that they would get some direction, Y! is my favorite tech company by far and I am still waiting to see those 'big bet' re-orgs take their desired effects. Still pulling for them though (without them I would be looking for a new job).
  • August 29, 2008 at 1:31 am Zach Landes
    @Aaron i wonder if "favorite tech company" and "without them...looking for new job" are related statements?! :)

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