Microsoft Announces Facebook Search/Advertising Deal
Under the arrangement, first reported by Reuters, Microsoft will provide all search functions and search advertising for the social network site via its Live utility. Microsoft already has an exclusive deal to sell non-U.S. ads on Facebook as part of its $240 million investment last year. The new deal, of course, follows its failed attempts earlier this year to expand its online presence with the acquisition of Yahoo.
The Microsoft-Facebook search/advertising function is expected to be up and running before the end of the year.