Web content management company Clickability has signed a deal with Google that will see the company featured in Google’s Website Optimizer Technology Partner (WOTEP) program.
Google Website Optimizer allows companies to more effectively convert visitors to customers. Features include graphical reports showing which content and layouts are most effective with audiences, and integration with Google AdWords ads, Google.com search results, and any other relevant source.
The deal sees users of the Clickability platform having the ability to quickly revise their content based on results generated from Google Website Optimizer.
See our previous Clickability coverage here .
