Posted in: Parenting

Gordman’s Bikini Onesie Triggers Outrage (And Apathy) Amongst Parents

gordman's bikini onesie

Gordmans‘ motto is ‘Something Unexpected’. Well, mission accomplished, guys. The popular retailer, which boasts 78 stores across 18 states, has just started stocking a onesie for babies with a bikini-clad woman‘s silhouette printed on the front. The howls of outrage across the ‘net have been coming thick and fast since this was revealed by Action News 5.

After receiving an email from a concerned viewer, Action News 5 headed to the Gordmans store in Southaven, MS to see what parents made of the onesie. Plenty found it vulgar; others were decidedly nonplussed.

“Inappropriate” was one of the more commonly used words in the interviews aired by Action News 5. Designed and manufactured by Bon Bebe, this ‘Wild Child’ brand outfit was designed for 18-month-old girls. Mother Cathryn McKee told the news station:

“I just think that is a little ridiculous that you would put that on your child.”

Meanwhile, a father who appeared in the broadcast said he’d stop his daughter wearing such an item because it would “give people the wrong idea too quickly.” Yeah, by about 17 years.

Mind you, some interviewees found nothing wrong in the Gordmans onesie, with mom Jeannie Stanley remarking:

“I just don’t take offense to that at all.”

What do you make of this readers (especially parents)? Is this a disturbing example of the increased sexualisation of children, or a tongue-in-cheek joke that should be taken light-heartedly?

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Comments

55 Responses to “Gordman’s Bikini Onesie Triggers Outrage (And Apathy) Amongst Parents”

  1. MissMerricka Seabrooks

    who cares…there have always been baby onesies that have still like this on them…just another parent somewhere looking for 15 minutes of fame. I'm #OverIt

  2. Amber Rotz

    Give me a freaking break. It isn't something I would put on my daughter, but if I saw it on a little girl I would laugh. Lighten up, you cry babies.

  3. Mela Striker

    IT's NOT ADORABLE people! Are you ALL nuts? It sexualizes children, no wait, make that infants. It's NOT cute, it sends the wrong message to EVERYONE! The message is that being curvy and sexy is desirable and something to strive for. (starting at 6 months… REALLY?) and the fact that there aren't more outraged people proves this message is actually starting to be heard.

  4. Bobby Mitchem

    If you don't fucking like it, who gives a fuck. This is America the choice is yours to buy it or not! Some people are dumb asses.

  5. Bobby Mitchem

    If you don't fucking like it, who gives a fuck. This is America the choice is yours to buy it or not! Some people are dumb asses.

  6. Charlotte Burch Tacon

    I think it's cute…….just goes to show some people just want to make a mountain out of a molehill! It's a baby for goodness sake!

  7. Diana Tinoco Renteria

    Wow, Anyone who thinks this makes and infant "sexy" needs to check themselves. There is nothing wrong with it. I think it's hillarious, it's just as funny as putting a fake mustache on a baby boy and you all know you've seen that before. Get over it! If they printed boobs or a thong, then you would have a reason to cry about it but a bikini is not a big deal…geez.

  8. Diana Tinoco Renteria

    Oh please, this is far better than actually putting a bikini on a baby and I see that all the time. How come nobody makes a big deal about that?

  9. Roberta King

    "Anyone who thinks this make and infant 'sexy' needs to check themselves." See the listing of child sexual predators in your area.

  10. Linda Giles

    Let's play the word association game. I say baby and you say the first thing that comes to mind. If you say "grownup bikini" you're sick!

  11. Bart Hautala

    I thought these shirts were a joke? And they still are! This is freaking hilarious! If I were a millionaire I organize a million babies wearing bikini onesies march! Imagine the hours of hilarity watching a million babies being carried about wearing these things – HILARIOUS! Lets put the moms and dads in the bikini shirts too! LOL!

  12. Pattie Crider

    There is to much of a rush for girls to grow up fast. This onesie proves that point. Stick to baby themes on baby clothes.

  13. Amber Rotz

    That is the stupidest thing I have read all day. You think some weird dude is going to see a silk screened shirt and get all excited? Sexual predators would be interested in the kid, not the shirt.

  14. Arissa-and John Haider

    As a mom who loves baby clothes that are a joke I find there's nothing wrong with this and some of these comments ive read, really people? sexual predator attractor? sending the wrong message really? Some people need to get off there high horse or get laid whatever your uptight problem is and relax! its for fun!

  15. Arissa-and John Haider

    As a mom who loves baby clothes that are a joke I find there's nothing wrong with this and some of these comments ive read, really people? sexual predator attractor? sending the wrong message really? Some people need to get off there high horse or get laid whatever your uptight problem is and relax! its for fun!

  16. Whitney Urmann

    It's funny. Just like suit shirts, mustaches on baby boys, and any other jokes on shirts. "Sexualizing" children? Yeah, right. You know the country is paranoid when…

  17. Kayla Noble

    I don't understand why this is such a big deal…Have any of the people who are complaining about this seen the onsies at Spencers? "Hung like a 5 year old." That is inappropriate…get your shi* together and bit*h about something worthwhile, I can't even believe this is news..

  18. Jessica Miller

    There's more important crap going on in the country.Like kids without homes or food.Let's pay attention to something that needs it, not a shirt!

  19. Robert Shanks

    The simple truth: This is America. If you don't like it, don't buy it. You raise your kids and I'll raise mine, as long as it doesn't break any laws. Enough said.

  20. Rakhi Elahi

    I love it! This is an outrage but the onesie sold by Spencers that say All my Dad asked for was a BJ or Daddy's Little Squirt with an image of a sperm is ok. I love this country! AHAHAHA.

  21. Rakhi Elahi

    And what about actual bikini's that are made for babies and little girls? When I was growing up we only had one pieces and I'm only 32. Come on people…..not everything is this serious.

  22. Clint Notestine

    “give people the wrong idea too quickly.” so is it ok to give the wrong idea slower? This is so stupid… you don't like it don't buy it. This is a joke like the carnival cut out you take pictures in front of.

  23. Kandi Harting

    I think it's cute, and it's going to stay in place better than a 2 part swimsuit on the same age. It's a cover up.

  24. Misty Miles-Heatly

    I think they probably were going for the same effect you get from those novelty photo cut outs. The things where you stick you head through a hole and look like a girl in a bikini, a muscle man or even a gorilla lmbo. So I'm not going to get really unhinged. But really it kind of a FAIL in design. They should have left off the curves and just left the bikini the I would have ROFL(that would remind me of the over protective dad making his daughters wear teeshirt under their bathing suits…so my generation lol). Now if they had marketed the onsie as a collection with all the little fun photo cutouts maybe even for the older members of the family it would have been pretty funny also. Just seems awkward to have this one onsie.

  25. Rhonda Petrarca

    I commented on an earlier article about freedoms in this Country. And one of our many freedoms is that if you don't like this onsie YOU DON'T HAVE TO BUY IT! I am sure all this fuss is making lots of money for Gordman's Dept store. You know that any publicity is good publicity.

  26. Anonymous

    my roomate's aunt makes $83/hr on the laptop. She has been without work for 8 months but last month her pay was $8682 just working on the laptop for a few hours. Read more on this site…NuttyRichdotcom.

  27. Elizabeth Tedore

    I am one of the "Concerned" Parents. I Don't Need to Relax. There is a certain Way I am raising my children, and will do Everything in my Power To make them the opposite of what Society Thinks of ok and Normal. No thank you. To each their Own. I would never buy it, But if someone else wants to, go for it.

  28. Elizabeth Tedore

    Totally Agree With you Mela. The fact that This society is already oversexed Is one thing, but this is Just Stupidity at it's finest.

  29. Elizabeth Tedore

    The fact that it's a Baby is the issue. It's in Poor Taste.

  30. Elizabeth Tedore

    Because the People Who are complaining about it, Probably Don't want to set foot in a Store Like Spencers. Myself included.

  31. Renee Patrick

    Yeah, ok "Concerned Parent." Maybe you should concentrate more on your grammar than what society thinks of your parenting skills.

  32. Ida Byrd-Hill

    If parents begin a child's life with this severly inapprpriate attire thinking it is cute and laughable It would explain why we have to deal with bratty disrespectful teenagers 13 years later. Remember the Greece, NY middle schoolers who taunted the bus monitor. We aim to educate both children and parents to reconsider actions that leads to disrespectful behavior. Support http://www.indiegogo.com/inventionboot

  33. Patricia McDermott

    disgusting and just what pedophiles love.

  34. Denise Longo

    Just plain bad taste. What about a boy's shirt with a guy in a "speedo"? lol

  35. Denise Longo

    Just plain bad taste. What about a boy's shirt with a guy in a "speedo"? lol

  36. Anonymous

    It is tacky and silly and so are the people who would purchase it. I don't think it's criminal though….good grief…the things people choose to get upset about amazes me.

  37. Mauricio Medrano

    Stupid people need to calm down and stop taking offence to everything . Im so offended in how stupid people can be….

  38. Kayla Noble

    Better not put your child in a bathing suit EVER…you know, because people might get the wrong idea…

  39. Michael Kriegbaum

    Really, people? If you want to talk about over sexualization, I'd be more concerned with what teenage girls are wearing, not an infant…

  40. Josh Mueller

    Saw this article yesterday. This country's stupidity never stops amazing me.

  41. Michael Kriegbaum

    I've seen toddlers at the beach in actual bikinis and the thought of sexuality did not cross my mind once. They are children, normal functioning members of society should know to differentiate the boundaries of sexuality when it comes to children. For the neanderthals out there, they're kids, why is sexuality even a topic?

  42. Kristen N Chris

    It's not offensive to me, just stupid and tacky. "Trailor trash baby"-poor babies. And it probably costs some rediculous amount.

  43. Nicole Walsh

    Lol…oookay. Well, I am raising my children to not sweat the small stuff…which is exactly what this is.

  44. Tina Madeiros-Bernecker

    There's other onsies out there that look better than this. Just google onsie with bikini on them and it'll take you to plenty of sights.
    And yes this is no different then putting a bikini on a little one either. And I have also seen them on babies before and never had a second thought about it. How many of you parents let your baby run around in just their diapers and nothing else?