Victoria’s Secret was founded in San Francisco in 1977 and is now the single largest lingerie seller in America. With over $6 billion in sales per year, their location in Columbus, Ohio, makes Victoria’s Secret one of the richest companies worldwide. One of the primary ways that Victoria’s Secret grew as a company in the late 90s was by improving quality. In the mid 1990s, Victoria’s Secret captured the fashion world with their first fashion show. Victoria’s Secret has a long list of successful associated lingerie models that have continued with independent careers such as Gisele Bundchen, Tyra Banks, Heidi Klum, and Stephanie Seymour.