The 2014 Ford F-150 Tremor will be one to watch. The company announced its latest model, which will debut this fall, as a counterpart to its off-road performance truck, the Raptor.
The Tremor features a sporty configuration geared toward "street truck enthusiasts" who like the company's previous Lightning model, which sold between 1993 and 2004.
The Ford Tremor is a regular-cab style F-150 powered by the company's 3.5-liter, V-6 EcoBoost engine. It is the 11th pickup in the F-150 lineup, but certainly not the most plain. With an electronic locking rear differential, The Tremor will come in both two-wheel (rear) and four-wheel drive.
With the regular-cab will also come with a short-style bed, the dimensions of which usually appeal to sport-truck enthusiasts. But its designation doesn't mean it can't haul a serious load. Ford notes that the Tremor can still tow over 8,000 pounds and has the same suspension as other F-150s.
But unlike the company's beautifully designed Raptor off-road truck, the Tremor will more easily fit into your average parking space. And mileage in the city could be better, though Ford has yet to release mileage numbers for Tremor.
The EcoBoost V-6 is a 365 horsepower engine featuring 420 pounds-feet of torque. Other versions of the F-150 have the EcoBoost as well, where the truck has a combined city/highway rating of 18 mpg.
And while the the Raptor certainly appeals to off-road enthusiasts, Ford truck marketing manager Doug Scott explained, "We knew there was a market for an on-road performance vehicle."
The Tremor is expected to be a niche vehicle, much like the Raptor, especially with its short wheelbase and 20-inch black wheels with matching black body accents. It will also be the only F-150 with a flow-through center console, floor shifter, and bucket seats.
The Ford Tremor will take up where the Lightning left off when the former street-truck was discontinued in 2004.
[Image via Ford Motor Company]