It’s official, in the next several weeks Wal-Mart will become the proud owner of Vudu, a multimedia delivery company that will provide Wal-Mart with a leg up on much of their competition in terms of digital distribution services.
The move, largely seen as Wal-Marts attempt to fend off declining DVD sales will see Vudu continuing to develop entertainment delivery solutions, although full details have yet to be announced.
Vudu Executive Vice President Edwar Lichty spoke about the buyout, stating:
“We are excited about the opportunity to take our company’s vision to the next level,” adding, “VUDU’s services and Apps platform will give Walmart a powerful new vehicle to offer customers the content they want in a way that expands the frontier of quality, value and convenience.”
It looks like Wal-Mart is finally getting their way, soon you won’t even have to leave your couch to receive movies and other services from the retail giant, sure you can use their website to ship products, but not they will be able to provide instantaneous delivery of digital products. It shouldn’t be long before other digital content delivery systems claim Wal-Mart is ruining their market, just as local retailers have done for years.