The new Miami Dolphins logo didn’t stay secret for very long.
Not long after the NFL franchise announced that it would be tweaking its logo of a jumping dolphin, pictures appeared online of what appeared to be a new, sleeker design. Though the team and the league were initially quiet, Dolphins CEO Mike Dee confirmed on Wednesday that they images seen online were indeed the new Dolphins logo.
The new logo is a more intimidating looking dolphin, but still maintains the team’s tradition of the marine mammal flying through. The new uniforms will reportedly be work with white facemasks.
Armando Salguero of the Miami Herald said the team is ready for some blowback, as there will inevitably be people who dislike the new logo or disagree with the decision to change. But the team is also expecting fans to embrace the new dolphin and buy new jerseys and team apparel.
And it will give the team plenty of attention, he added: “But buzz? Oh yes, there will more of that than there was a couple of weeks ago for things that actually have an effect on winning and losing such as the addition of new free agent receiver Mike Wallace.”
The team had little defense against the leaks of the new logo. A picture first showed up on a Twitter account, then the Dolphins players even got in on the reveal. Defensive end Jared Odrick tweeted a picture of himself wearing a t-shirt emblazoned with the new logo. Dee the re-tweeted the logo to his followers.
Then the NFL got into the act. On Wednesday NFL.com accidentally posted a picture of the new Dolphins logo on a draft page called “Predict the Draft Pick.” It was quickly taken down, but within hours Dee had made an announcement to confirm what everyone seemed to already know.
The new Dolphins logo will make its official debut on April 25, when the team “unveils” it at the NFL draft.
New Miami Dolphins Logo Accidentally Leaked By Team, NFL