The drama at The Today Show could easily be used as inspiration for a Soap Opera or at least a good reality TV show. The latest bit of gossip has to do with Ann Curry, NBC, and a supportive tweet to Robin Roberts.
New York Magazine detailed the drama in an article today about the show’s fall from grace. The article talks about Curry’s awkward goodbye, Lauer nearly moving to ABC, and the general turmoil that has plagued the show since Curry’s departure.
Why? Well, because Robin Roberts is the enemy.
While the cast and crew at Today were dealing with their power struggles, Good Morning America was saying a tearful goodbye to Robin Roberts. The talk show host had just been diagnosed with myelodysplastic syndrome, a rare blood disease, and Ann Curry wanted to send a small message of support on her Twitter account.
Curry reportedly asked permission to send the tweet but NBC said no because they didn’t want to “aid the enemy.”
NY Mag writes: “Ann Curry was gone but not gone, which created a situation of spectacular awkwardness. Any trust that had existed between Curry and Today was shattered. When Robin Roberts left Good Morning America a month later to get treatment for MDS, Curry asked NBC if she could tweet a note of sympathy for the ABC co-host. NBC said no, afraid she was trying to aid the enemy.”
Good Morning America and Today are definitely ratings enemies but you would think that NBC would be able to swallow its pride for a moment, especially for something as small as a Tweet, in order to show some sympathy for another human being.
What do you think of how NBC has handled the situation at Today? Are you surprised that they told Curry not to send a Tweet to Robin Roberts?
With all the drama at NBC it’s hard to decide if the network is poorly run or if the company is just adept at using drama to get ratings. NBC is currently dealing with a dispute at The Tonight Show which may soon see Jay Leno leave his chair for the second time this decade.