Sydney, Australia (Inquisitr Wire) – Lexar Media, a leading global provider of memory products for digital media, have announced it will offer the Lexar® Professional 600x CompactFlash® (CF) card. The new memory card provides enhanced speed and performance for professional photographers and advanced photo enthusiasts capturing high-definition images and videos on digital SLRs.
The Lexar Professional 600x CF memory card offers increased speed and performance, with a guaranteed minimum sustained write speed capability of 600x (90MB/s) when paired with a UDMA 6 enabled device. Available in 8GB, 16GB, and 32GB capacities, the Lexar Professional 600x CF card significantly improves in-camera performance by rapidly clearing a camera’s buffer and optimising the cameras speed potential so photographers can keep shooting.
In addition, the Lexar Professional 600x CF memory card increases workflow efficiency with minimum sustained read speeds of 533x (80MB/s), or faster when paired with a UDMA 6-enabled reader such as the new Lexar Professional ExpressCard™ CompactFlash Reader. The reader increases image transfer speeds from card-to-computer which helps reduce post-production time and enable shooters to focus on the business of photography.
“Photographers are constantly demanding more from their equipment, and an increase in image capture speeds paired with a decrease in image transfer times can mean the world to a professional shooter,” said Jeff Cable, director of marketing, Lexar Media and professional photographer. “The combined solution of our new Professional 600x CF card and Professional ExpressCard CompactFlash reader is the next step in CF memory technology and will provide photographers with the speeds and performance they need to capture the best shots and improve their imaging workflow. When shooting with newer cameras like the Canon EOS 7D, Canon EOS 5D Mark II, Nikon D3x or Nikon D300S, professionals can capture more images per second and hundreds of JPEG files without pausing to clear their camera’s buffers.”
When paired with the new Lexar Professional ExpressCard CompactFlash reader, the Lexar Professional 600x CF card significantly improves the digital imaging workflow by accelerating the download of captured images to a destination computer. Designed for photographers on the go, the Lexar Professional ExpressCard CompactFlash reader is a portable, high-performance reader that requires no cables and connects directly to a PC or Mac® laptop computer’s ExpressCard slot. The durable reader is compatible with all UDMA and non-UDMA CompactFlash cards and supports read/write speeds up to 133MB/s (886x). The Lexar Professional ExpressCard CompactFlash reader comes with free, dedicated customer support, backed by a two-year limited warranty and will be available later this month.
“With the introduction of the Professional 600x line, Lexar is producing a CompactFlash series for working photographers that provides class-leading read and write speeds,” says Rob Galbraith in a story published today on the Rob Galbraith Digital Photography Insights website. “In our test of the 600x 16GB card, it came out on top in several of the most popular digital SLRs – including the Canon EOS 7D – plus turned in the fastest card-to-computer transfer rates in FireWire 800 reader testing on the Mac and ExpressCard adapter testing in Windows.”
In addition to high speeds and high capacity options of the Lexar Professional 600x CF card, consumers also receive the reliability they have come to expect from Lexar. All Lexar memory cards are tested in the Lexar Reliability Lab, a facility with more than 800 digital cameras, to ensure quality, performance, and compatibility. Lexar performs this extensive testing in an effort to provide customers with a higher level of confidence, whether they are capturing once-in-a-lifetime memories, important events, or everyday occasions.
Customers can access Lexar’s Digital Photography website, a dedicated, online resource and tips destination (http://www.lexar.com/dp/), and can also leverage phone and live-chat tech support. Lexar provides these services and resources to customers to minimise the time required for troubleshooting card issues and to provide tools for photographers to optimise their shooting and focus on capturing great images.
“When taking photographs is your livelihood, having the most advanced, reliable equipment is essential. For years, I’ve trusted Lexar memory cards to protect my most valuable work,” said Lexar Elite Photographer, Rick Sammon. “The new Lexar Professional 600x CF card and Professional ExpressCard CompactFlash Reader are the latest innovations in Lexar’s long history of industry-leading solutions for professionals and I look forward to integrating them into my workflow.”
Availability and pricing
The Lexar Professional 600x CF memory cards are available now the recommended retail prices of:
– 8GB Lexar Professional 600x CF AU$250.80
– 16GB Lexar Professional 600x CF AU$376.20
– 32GB Lexar Professional 600x CF AU$627.00
All capacities will include a limited lifetime warranty and free downloadable copy of Image Rescue™ 4, the latest version of Lexar’s award-winning image recovery software. In addition, the cards will offer exclusive, money-saving promotions from Adobe on popular photo and video editing products, including the latest versions of Adobe® Photoshop® Lightroom®, Adobe Photoshop Elements, and Adobe Premiere® Elements software.
For additional information about the Lexar Professional 600x CF card or Lexar Professional ExpressCard CompactFlash reader, visit www.lexar.com/au.