‘Fixer Upper’ Stars Chip And Joanna Gaines Launch Their New Line With Target

With just one season left to go before Fixer Upper goes off the air at HGTV for good, fans are dying to get one last piece of Chip and Joanna Gaines to remember their beloved Magnolia couple by. Now, devoted fans can add something else to their Christmas shopping list: the finest of selections from the couple’s new collection for Target.

According to Us Weekly, the Fixer Upper magnates — who are also part of Target’s new television advertising campaign — have decided to call the store-exclusive brand “Hearth and Hand.”

The collection, which is exclusive to the holidays, will also be available at their proprietary Magnolia Market in Waco, Texas.

And even though they’re advertising for the collection now, Hearth and Hand won’t be available in stores until November 5.

In preparation for the collection’s launch, Chip Gaines — the husband half of the duo — sat down with the outlet to talk to them about why, precisely, the couple decided that the fifth season of Fixer Upper, which will air beginning on November 21, would be its last.

Chip immediately dismissed the rumors that the couple were worried about “job security,” and he also dismissed the claims that the couple wanted more money than the network wanted to give them.

Rather, according to the married father-of-four, they’re ending the show because they’d like to try for more children. Chip said that, prior to the show airing, the couple had four children almost back-to-back, but they hadn’t had any children since the show began airing. Once the show goes off the air, however, Chip said they’d like to try for “a few more” children, though he wasn’t clear about what that “few more” entailed.

Counting down to #HearthandHand Nov. 5? You won’t believe what we’ve got in store (literally!) Sneak a peek here: https://t.co/axmBmZI29R pic.twitter.com/7Xo2Scc5bT

— Target News (@TargetNews) October 30, 2017

The outlet also reviewed a few pieces from the Hearth and Hand collection, and as we’ve seen on Fixer Upper over the past five seasons, Joanna’s clean white aesthetic plays a huge role in the design choices. Joanna, who made us all fall in love with shiplap, also designed such things as plaid onesies and a wooden dollhouse for the collection.

Donate to @StJude & the more money we raise over the next FOUR days, the shorter my hair goes. #OperationHaircut https://t.co/fG0GoNCJLR pic.twitter.com/RGQtcIrRdj

— Chip Gaines (@chipgaines) November 2, 2017

Fixer Upper fans, now it’s your turn: what do you think about the news of your beloved show coming to an end? Leave your thoughts about Fixer Upper — and the new Hearth and Hand collection — in the comments below.

[Featured Image by HGTV]